Wired

ZURB Wired Updates

Keep up with the ZURB Team as they pull off a marketing miracle in 24 hours!

ZURB Wired Ends With All Flags Flying

The past 24 hours was a whirlwind of creativity that demanded our resilience and tested our nerves. To call it "challenging" belittles the amount of work required. But we saw it through. At 7:40am Friday, the whole team gathered to watch the freshly-rendered promotional video — more than 1,400 long minutes after we began.

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Rebuilding Together Peninsula

Our 24 hours of sketching, coding, brainstorming, editing and recording is winding down and coming to a close. In our earlier blog post, we introduced you to Jordan and Arthur. The mad men behind the visuals for Rebuilding Together Peninsula's 25th anniversary celebration. In the early stages of production, they went out into the community and spoke with people who have been touched by the work of Rebuilding Together Peninsula. Combine that will archival footage of their humble beginnings and some new interviews with key players and you have a vision. A voice. A video. 

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Houston, We Have Landed

Even with deadlines rapidly approaching and sleep deprivation kicking in, we never gave up. We never surrendered. The smoke is clearing, and although the last 24 hours have left us all a bit exhausted, the results are well worth the effort. With our veins screaming for rest after hours of I.V.'s filled with coffee and energy drinks, ZURB and Rebuilding Together Peninsula came together to find a voice for 25 years of volunteering, community outreach and home repair with safe housing assurance. In the beginning, we gathered to brainstorm. Once those brainy storm clouds were created, we put pen to paper to create tangible ideations. Those early sketches and whiteboard renderings became wireframes. Those wireframes became front-end code. The front-end code met the back-end code and they made beautiful music together to create a fully functional website. The sun has risen to signal the beginning of a new day. And with this new day comes a new chapter for Rebuilding Together Peninsula. Complete with a brand new microsite, promotional video, print materials and a vision for their 25th anniversary soirée. Now, after hours of blood, sweat, tears and caffeine we present to you the microsite. Rebuilding Together Peninsula: 25 Years of Giving Back Home.

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Coffee + Brainstorming + Whiteboards + Content = Print!

Call the ball. Roger. ZURB has the ball.

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Building a Better Email Template

It’s easy to dismiss email notifications as a minor feature. But our experience has taught us to take small features seriously and the serious features lightly. The latter might explain our spontaneous Nerf dart battles. The former lead to responsive email templates.

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Thanks to Our Friends and Family!

Support comes in many different forms tonight as we focus our sights on the finish line. We would be remiss without a shout-out to many of the supporters who have been with us throughout our 24-hour odyssey. These are the people holding the cups of water at the sidelines, ready to replenish our sagging spirits as we dig deep and remember that the temporary state of sleepy is outweighed by our desire to make a difference.

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16 Hours In. 8 Hours Left ...

This is where rubber meets the road. 8 hours left. That's one shift in normal, working hours. But we're far from normal. We push through, adapt and overcome. 16 hours isn't anything we can't handle. We're just starting to warm up. Earlier in the day, we checked in with all of our leads to get a blueprint for their 24 hours. Now that we're well beyond the halfway point and slowly starting to creep to the finish line, where are we at? Is everything coming together, or is it quickly becoming a debacle? Judge for yourself.

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Website Building

The content management system is well underway. Month-long websites rarely go without problems and this one-day project was going great for 16 hours. Not bad.

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What happens when sleep deprivation starts to sneak in?

It's midnight. You're starting to lose your mind. The lack of sleep is starting to grab hold and the coffee is hardly working. What do you do? Have a photo shoot of course! There's a reason why Bryan is known as the Head Instigator of ZURB. He likes to get in there and stir it up. So he took his camera, a box full of props and caught some of the finest moment in insomnia history. Where can you find the Mad Hatter, a horse-man, a newscaster squirrel and a rubber chicken coexisting in peace? No, not under the influence of psychedelics ... it's in this video!

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ZURB Wired Photobooth Photos

An annual tradition at ZURB Wired includes a late night photo shoot. If it's not clear from the photos, things tend to get a little silly after fourteen hours of working. It's a great release and fun time for all (mostly the photographer)!

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What Does Home Mean to You?

It could be the inspiration of still being in close quarters with co-workers and new friends. Or it could be the mellowness of all ZURBians everywhere. But when put on the spot and asked about where home is, for each of us the answers are universally ZURBified! See for yourself:

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It Takes an Army

Each and every year at ZURBwired we go through quite a bit of coffee. The machine at work is in constant motion and anything in the fridge with caffeine is quickly put to use. However, sometimes you need to bring in the experts. The few, the proud, the Baristas. We have a pretty legit coffee machine here at the office. It's got those little cups that do single serving coffee ... pretty fancy, but unfortunately it doesn't add whipped cream or caramel deliciousness. So where do you go at 10pm when you need a little mocha iced whipped cream super dopeness? Starbucks, of course!

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ZURB Wired Evening Photos

Twelve full hours of working can do a lot to a person. It's a true test of a person's will to keep working. But would you look at these faces? Intensity and happiness abound. The next part of the day gets tougher.

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Shawna Shares Her Baggage with ZURBians

What do you get when you have Shawna passing around bags filled with bottles of mouthwash, toothbrushes, toothpaste and deodorant? Her way of telling us we all smell and require a bath. Unfortunately we have no time to bathe so Shawna punted a McGyver move with gift bags of these items for all of us.

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What Do Wireframes and Massages Have In Common?

ZURBwired is getting into the evening hours are we're still chugging along with our friends at Rebuilding Together Peninsula. We've got engineers working on code, wireframes and making sure everything is responsive (which, of course it is! Foundation works like a boss). Caleb is a man of many talents. As a native of Indiana, he can tell you when to pick an ear of corn, down to the minute. In addition to his corn whispering prowess, he can also put together a pretty slick wireframe. It's true! Check the video for proof... about the wireframes. The corn stuff is still up for debate.

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Update this Print Update!

Project Leader and fellow ZURBian Alina rallied her wolf pack, banging out the first initial brochure, invitations, posters and thank you cards. Can anyone say Hell Yah!

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Wireframes to Visuals With Some Give and Take

It usually doesn’t go this way.

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A Video of Video People Talking About Making a Video

No, there isn't a glitch in the matrix, you read that right. Jordan and Arthur are multi-tool players. They can both code up a website with a quickness, as well as record, edit and curate all the video content your heart could possibly desire. In between coffee breaks and massage sessions, these two talented gentlemen have been getting some spectacular stuff from our partners at Rebuilding Together. 25th anniversaries, whether for a marriage or a non-profit, are always a big deal. The silver anniversary. While we don't have any bling to give out, we do have this quick video update ... about how the video is coming together.

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ZURB Wired Afternoon Photos

The teams have been hard at work this afternoon trying to put the pieces together of the website, print collateral and video. Amazing effort so far. It's validation that being human is pretty darn cool.

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Lights, Camera, Action!

Downstairs at ZURB headquarters the video team of fellow ZURBians Arthur, Roland, Jordan and volunteer Jason have just returned from a road trip out to Rebuilding Together Peninsula's warehouse. With camera in hand their mission was to create a story through film. They shot key backgrounds to give the video a sense of place. They also went to a few building sites to conduct interviews with clients of the non-profit.

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