Pouring New Life Into an Old Industry

Helping a start-up develop an intuitive product that simplifies the managing and distribution of wine and spirits.

Liberation Distribution, Inc. (LibDib) is a distributor of alcoholic beverages enabled through a modern web platform. Restaurants, Bars & Retailers legally and efficiently purchase boutique wines, craft spirits and microbrews from Makers of all sizes. To learn more, visit libdib.com/.


Project Goal

LibDib set out to disrupt the alcohol distribution model with the first ever virtual distributor for the wine and spirits industry. The application would be their core product, leveraged by two distinctly different users, and ZURB needed to make sure it met the needs of both while also demonstrating why this new virtual solution was so much easier than the alternative used for decades.

Our Solution

With a blue-sky application, there were a lot of ideas and concepts we explored together and prioritized for the MVP version of this brand new approach to alcohol distribution.  Together we created the best workflows for the application on both the customer side and the vendor side, designing an intuitive and highly productive app for this awesome start-up.

Related Work

We're just getting started! Take a peek at some more of our work below: